Twenty slides that follow the Sequoia arc investors expect: problem, solution, market, traction, unit economics, team, financials and the ask. Every slide carries a coaching prompt telling you what the investor wants to see. Five colorways plus a print-friendly set, editable in free Canva.
Who it is for
Founders raising a seed or Series A, grant applicants, and anyone pitching a board or accelerator – people who need the argument to be airtight, not just pretty.
Why this set and not a single page
The Sequoia arc, not a random slide deck. Cover, problem, why now, solution, product, demo, market size, business model, unit economics, traction, customers, go to market, competition, team, advisors, roadmap, financials, use of funds, the ask, contact. Delete what you do not need – the ones that remain still tell a coherent story.
A coaching prompt on every slide. Small text at the bottom tells you what the investor actually wants to see: ‘SOM is the only number the investor prices’ or ‘LTV/CAC above 3x and payback under 12 months is the bar.’ You get a framework, not a blank page with a nice font.
TAM/SAM/SOM, competitor matrix and unit economics built in. Three concentric circles for market sizing, a 2×2 positioning matrix with named competitors, and four stat tiles for CAC, LTV, LTV/CAC ratio and payback period. These are the slides founders spend hours building from scratch.
A Use of Funds slide with four donuts. Product, growth, team and buffer – each with its own ring chart and dollar amount. The investor sees where the money goes at a glance, and the proportions tell the real story.
Financials that an investor can argue with. A three-year bar chart beside a five-row P&L table: revenue, COGS, gross profit, OpEx and net. The coaching prompt underneath says what it should: they do not believe Year 3, they check whether the assumptions are internally consistent.
The Ask slide in 84pt on accent. The amount, the round type, the runway length and the terms on one slide. Built on the accent color so it is the most memorable slide in the deck.
What you get
- 20 editable layouts
- 5 named colorways – Sand, Sage, Slate, Blush and Noir
- 121 pages in one Canva file
- Standard 16:9 widescreen format (1920 x 1080)
- A print-friendly set of all 20 layouts – no color fills, for the copy you print and sign
- Two designs – US Letter (8.5 x 11 in) and an A4-proportioned copy for the client overseas
- Free Canva fonts only – Montserrat, Lato, Playfair Display
- PDF guide with the template link, instructions and license
- Commercial use for your own business and your clients
What you can change
- All text and headings
- Font color, style and size
- Backgrounds and color blocks
- Photos and your own logo
- Add, delete or reorder any page
Before you buy
- This is a Canva template, not a Word or Adobe file
- A free Canva account is needed to open it
- Nothing is shipped – the link arrives as an instant download
How it works
- Buy, and the PDF downloads straight away – no waiting for a designer, no email to wait for.
- Open the template link inside it and choose Use template.
- Canva copies the whole set into your account. Edit, export, send.
Not affiliated with Canva. Canva is a trademark of Canva Pty Ltd.
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